- 0:10 Google Helpful Content Update August 2022. This might be the biggest update in years according to some SEO professionals!
- 0:36 Google is rolling out the new "helpful content" update. Today I'll tell you in detail what the helpful content update is and what cleaning business owners should do about it.
- 1:20 How can carpet cleaners avoid getting penalized? Google gave us 2 helpful guidelines to follow. They also provided some questions you can ask yourself to make sure you are creating helpful content for your audience.
- More info on Google's "helpful update" is available here: https://developers.google.com/search/...
- 6:43 Who else is going to The Experience convention in Las Vegas on 9/7, 9/8, and 9/9? Let me know in the comments! Maybe I'll bump into you on the trade show floor this year ;)
- 7:15 In case you missed it, go check out this new carpet cleaning website design tutorial: https://youtu.be/-nRIa-2zeC4
Thursday, August 25, 2022
Google Helpful Content Update For CARPET CLEANERS | Carpet Cleaning Marketing Update 08/25/2022
Tuesday, August 16, 2022
Design Your CARPET CLEANING Website For MAXIMUM Leads
- Where to put your phone number so customers can find it and call you easily to book an appointment
- Where to put your main "call to action" so that people actually take action and hire your carpet cleaning company
- How to use lead forms to get more customers than your competitors
Friday, August 12, 2022
Google Says CARPET CLEANERS Should STOP Posting Duplicate Photos? Marketing Update 8/13/2022
- Google released new guidelines for Google Business Profile posts: no more duplicate photos, videos, or posts. They also suggested you stop overlaying a logo on the images you upload
- If your Google Business posts are being rejected, this might be a reason why. You may need to update your posting strategy to be compliant with these new guidelines
- Yelp says "stop asking for Yelp reviews!" This policy has long baffled me, but we'll explore Yelp's reasoning in today's video.
- I'll also recommend what carpet cleaners should do to avoid getting all of their reviews hidden in the dreaded "not recommended by Yelp" section of your profile (where Yelp reviews go to die)
- We'll talk about form spam from companies trying to sell you SEO services, and why you should probably just delete those emails ;)
- In case you missed it, go check out the Local Service Ads masterclass PART 2: https://youtu.be/xEqztnu5BO8
Thursday, August 11, 2022
Get More Google Reviews For Your Carpet Cleaning Business w/Simple Google Maps Trick
Reuben @ BookCleaningJobs.com
Tuesday, August 9, 2022
PART 2: Local Service Ads + "Google Guaranteed" for CARPET CLEANERS [7-Min Masterclass]
ATTENTION CARPET CLEANERS,
Part 2 of our 7-Minute Masterclass on Local Service Ads is here!
If you're thinking of getting "Google Guaranteed" make sure you watch part 1 of this video series. In that video, you'll learn how to get qualified for Local Service Ads so that you can start getting ready-to-book phone calls.
In Part 2, we are going to dive into the Local Service Ads dashboard so I can help you understand:
- How to edit your profile, budget, services, etc.
- Where you can enter your billing info and redeem any Google Ads credits you may receive (need a credit? Book a call with us to talk about ads)
- How to use your Leads tab most effectively when you're booking jobs
- How to get more Google reviews from your Local Service Ads customers
- Where to find helpful reports...
Monday, July 25, 2022
Why Carpet Cleaners Need A Google Business Profile? Postcard Delays, Spam & More - Carpet Cleaning Marketing Update 7/25/2022
Attn: Carpet Cleaners,
Welcome to the carpet cleaning marketing update by BookCleaningJobs.com for July 25, 2022!
Subscribe to our YouTube channel to get future updates.
Watch this week's video below:
Today's topics:
- Why do carpet cleaners need to verify a Google Business Profile? I'll show you exactly how Google Business Profile can help your carpet cleaning business book more jobs from eager homeowners in your local area
- WARNING Google is experiencing delays with postcard verification. If you request a verification code for your Google Business Profile by postcard, be aware that it may take weeks to arrive. Or it may not arrive at all!
- If possible try to verify your GBP by video. I've heard of carpet cleaners getting verified same day with a video call! This is a big advantage if you need to book jobs now...
- Watch for increasing amounts of spam on your GBP profile: spam messages offering to sell you fake 5-star reviews are most common
- Watch for fake reviews on your profile. Flag these and Google may consider removing them if they don't meet community standards
- Go check out the Local Service Ads masterclass I just posted to this channel last week: https://youtu.be/vPMoyEZ4ETc
That's it! Have a great week, carpet cleaners.
Reuben @ BookCleaningJobs.com
Wednesday, July 20, 2022
Local Service Ads + "Google Guaranteed" for CARPET CLEANERS [7-Min Masterclass]
ATTENTION CARPET CLEANERS:
Curious about Local Service Ads and how to get your carpet cleaning business "Google Guaranteed?"
In this video, I'll explain how Google's exciting Local Service Ads program works for carpet cleaners... and how getting Google Guaranteed can flood your phone with ready-to-book calls.
To start, make sure you grab a copy of this marketing cheatsheet for carpet cleaners: https://bookcleaningjobs.com/cheatsheet
Then visit the Local Services Ads website to see if the program is available in your area: https://ads.google.com/local-services-ads/
How to qualify your carpet cleaning business for Google Guaranteed:
- $100k liability insurance in your carpet cleaning company's name
- Pass a background check
- Have at least 1 Google review (on your Google Business Profile)
- Set a budget
- Add billing information
After you're approved, you will be charged for each call you receive. Set a budget you can afford to pay each week, but set it high enough that you can book enough jobs to reach your goals.
Watch the video for more in-depth tips on how to maximize your results from Local Service Ads and book the most carpet cleaning jobs possible for your budget.
Hope this helps you book some jobs!
Best,
Reuben @ BookCleaningJobs.com
Attn CARPET CLEANERS: What’s Your GROWTH Plan This Year? [FREE TRAINING]
Dear Cleaners, Today we will be discussing how to grow your carpet cleaning business and thrive in the new year. Watch the FREE TRAINING bel...
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Dear Cleaners, Today we will be discussing how to grow your carpet cleaning business and thrive in the new year. Watch the FREE TRAINING bel...
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Attention Carpet Cleaners, Want to learn how to book 3x more carpet cleaning jobs in just 15 minutes? Start by downloading the Carpet Clean...
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Attn: Carpet Cleaners, Welcome to the carpet cleaning marketing update for June 28, 2022! Subscribe to our YouTube channel to get future up...